High School Beer
Sales
In an
effort to recover from the budget cuts in education, local school districts are
preparing to take a page from the WVU playbook and begin selling beer at
football games. While controversial the
plan is gaining traction with local politicians, educators, football boosters
and parents. Several districts in
Western Pennsylvania have already contacted the State Liquor Control Board
about the application process.
The revenue
generated for districts over the course of a season is estimated to be
approximately six figures. That coupled with the advertising in the football
programs, naming rights of fields and other advertising opportunities for
distributors and State Stores could prevent property tax increases. There is also some thought being given to
selling wine and other alcohol products that would be more appealing to female
fans.
As an olive
branch to local distributors, tailgating would be permitted beginning three
hours prior to kick-off, and beer purchased by the school must bought from a
distributor located within three miles of the high school football field. Hard liquor and tobacco products would still
be banned from school grounds so as not to send the wrong signals to the student
body. Also public service announcements
warning of the dangers of alcoholic beverages and cigarettes would be read
during the first and fourth quarters of the game. All beer sales would end at the six minute
mark of the fourth quarter.
If
successful, the beer sales could extend to other sports such as soccer,
basketball and baseball where there is a tradition of drinking at the
professional level. Governor Corbett was
unavailable for comment, but a spokesperson said that the Governor was
intrigued with the plan and may consider scrapping a proposed seat licensing
fee for high school sports.
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